Project Overview
This project focused on launching Vianova.ai, a Behavior Change AI platform, with a fresh brand identity and a strong digital presence. Collaborating with MukaGroup and Tatamata, we developed a comprehensive strategy to introduce Vianova as a groundbreaking product in the market.
Key elements of the project included:
Establishing a new visual identity and brand language.
Designing and implementing a social media campaign across Instagram, LinkedIn, and Facebook.
Developing engaging content such as social media posts, Google ads, and website copy.
Leading a creative team to ensure a cohesive and innovative approach.
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